Now is the perfect time of year to show appreciation for your customers and thank them for their continued support all year round!

Increase Store Traffic

Running sales and offering coupons or discounts is a great way to get more people in your stores. Attract your regular customers and some new ones to your store!

Boost Sales

Not only are you thanking your customers with specials and deals, but it can also help you clear out some old inventory. Offering your 2023 inventory at a discount benefits your customers and you by making room for fresh items in the new year. Are you worried about struggling to get that inventory off the shelf even with a sale? Bundle older inventory with more popular items! Bundle your most asked for item this time of year with an item that is a slower mover. Offering the common item at full price and getting the second item at a discount.

Attract Attention

Make sure you have some catchy signage for these sales, too! Hang banners, posters, or flyers around these items to really highlight and draw attention to them. Let me help you with this part of it!

Say Thank You

If you are hosting a customer appreciation event in your store, use this time to thank your regulars and new customers. Consider serving hot cocoa and cookies while they shop! Going the extra mile for those who support your business will continue to build customer loyalty.

Spread the News

Don’t forget to market the snot out of these things! Share them in your newsletters, on social media, in your Chamber newsletter, on your website, and wherever else you can to build excitement around whatever event or sales you’ve got going on. You can even cross-promote with another local store, sharing their sales with your customers and vice versa. That is a great way to reach new customers! Maybe even host an event together!

 

Now is a great time of year to spread that holiday cheer!

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